Drive What Matters

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Wednesday 27th March 2024, 0100 GMT

In my working life I drill beyond the surface to connect with the ‘why’ because once I have the context I can embody the message and drive it.

I opt for the most abstract and challenging task because it gives me greater autonomy and space to explore. I gain just as much from the task as I pour in.

Once I set off on the campaign to drive what matters I employ others along the way by communicating the vision, purpose and benefits to align with them.

I’ve learned over the years to not apologise for being abstract or ambiguous but to stand on the plan of action and be assertive with task setting. Rather than frame suggestions through questions, I’m re-wording and being direct.

No longer holding back, I’m telling it how it is and being vocal. The bottom line is that I have no ego, I just want to win and it means getting to the root and driving what matters from there.

I find that what I am doing perpetual is placing the pieces in place well in advance and connecting dots of how to get there. When I speak and share things, to some it may seem far fetched as it’s so far removed from the present but if the message is consistent enough, it becomes the reality.

Titles mean nothing nor empty words but what speaks for you is action. On paper and in a spreadsheet things may look further but that doesn’t depict the whole picture.

I pitch the vision to potential talent and encourage them to get on board, putting the initiative into context. Inviting them to be apart of the culture shift by creating a sustainable system rooting in discipline -not authoritative but one of behaviour, habit and initiative.

The end goal is instil a sense of personal autonomy within the team where taking ownership and leading in the absence of leaders is the norm. There is no opt out, out in and engaging in team activity is the norm, anyone exhibiting signs of opting out are ostracised.

It’s a social experiment.